Wouldn’t it be nice if you could read the minds of your customer? Well, thanks to Google Analytics, that dream has become more of a reality..
Google Analytics is a uber-useful tool for any marketer to fully understand the behaviors of their potential customer, including details such as location, what they click, when they click, and when they exit a page. Understanding how to best utilize a complex tool such as Google Analytics is time consuming, which is where Google Analytics in an Hour comes in.
This course breaks down the “need to know” information about Analytics, and is conveniently divided into easy-to-follow sections – “Who, What, When, Where and Why”.Google Analytics in an Hour is the solution for anyone short on time wanting to utilize this popular data analysis tool.
Corey is a Google and Bing accredited digital marketer with 6+ years of experience helping companies grow online. He is currently the Marketing Director at Code School (acquired by Pluralsight) where he has helped the startup get to over 1 million users and $1M MRR within his first year at the company. Prior to that, he managed multi-million dollar digital campaigns for companies such as Holiday Inn, Tony Roma's, Diamond Resorts and Universal Studios.
StartGetting Started (5:36)
StartWho your visitors are (7:20)
PreviewWhat content they are viewing on your site (6:30)
StartWhen they are visiting and purchasing (5:18)
StartWhere they are visiting from (5:57)
StartWhy they are or are not purchasing (5:24)
StartAutomating your analytics (6:07)